Find out the latest from and about the P.A. Properties group.
P.A. Properties welcomes new era, marks its 26th year in the industry
Resilience and innovation from a real estate perspective
San Pedro City, Laguna – After
celebrating its silver anniversary last year, Laguna’s home-grown leading
developer of affordable housing, P.A. Alvarez Properties and Development
Corporation (P.A. Properties), welcomes another era in the business with this
year’s anniversary theme and battle cry – Resiliency and Innovation in Action
“From natural calamities to the
global pandemic, 2020 is undoubtedly the most challenging year for all of us. Our
history as a company has shown that the more we are
challenged, the more we are eager and motivated to conquer anything. I
encouraged our employees to put more gas in our tank so that our business will
continue to run and to bring back normalcy to our business the soonest,” P.A.
Properties Chairman Bing Alvarez expressed his sentiments about the anniversary
It is no secret that the economy of
the Philippines suffered a major blow and P.A. Properties wasn’t an exemption
from this year’s challenges. To mitigate the impact, Chairman Bing Alvarez
shared that the company observed the implementation of the previous Bayanihan
to Heal as One Act and being one with the Filipinos and their struggles, “we
offered discounts to prompt buyers and also big discounts for our
Ready-For-Occupancy (RFO) units for cash buyers to generate cash.” While this has
a negative impact on the company’s margins, P.A. Properties President Jonathan
Lu would like to look at the silver lining in PA’s previous experiences in
dealing with adversity. He affirmed that “these taught us many lessons and
pushed all of us to always think outside the box in solving our problems. We
had to adapt to the new normal and to introduce new ways of selling our
products. We also had to satisfy the new
demands for housing designs that provide enough space to work from home.”
While the nation is still on its
recuperating process, this has allowed P.A. Properties to explore and adapt to
the challenges the new normal brought. P.A. Properties Chief Operating Officer
Rey Ascaño mentioned “to provide better quality service. We made sure that our
services are one tap away with our mobile applications and easy payment
schemes, making bill payments, and home reservations convenient during these
trying times.” The company stayed connected with its stakeholders and
maintained a high level of service with the help of readily available digital
tools and mobile applications.
This December 2020, P.A. Properties
will be celebrating two major milestones – the topping off of Emerald Building
at East Residences Ortigas Phase 2 in Pasig; and the much-anticipated
groundbreaking ceremony of Idesia Lipa – its 4th project with JV
partner – Hankyu Hanshin Properties Corp. of Osaka, Japan.
Idesia Lipa is
the second JV project with P.A. Properties’ Japanese partner and one of the two
big projects in Batangas. Located at Brgy. Inosluban in Lipa City this is a
11-hectare township project that will offer more than 747 units. While the
company’s NuVista Lipa spans about 50 hectares in Brgy. Antipolo del Norte and
Anilao in Lipa City having three projects: NuVista Homes Lipa with almost
sold-out 1,022 units, NuVista Homes Lipa Phase 2 that offers 399 units and
NuVista Lipa that offers 1,008 units with prices ranging from P450,000
to P3.018 million.
As established throughout the years,
P.A. Properties never forgets to give back and allot a portion of their
company’s resources to help the ones who are in need. P.A. Properties aided 950
residents of Bauaun, Lipa in Batangas and Dasmariñas in Cavite from the
previous Taal eruption in January and just this recently last Nov. 18 – 17, the
company organized Typhoon Ulysses Relief Operation at Brgy. San Roque, Brgy.
Cuyab, Brgy. Landayan and Brgy. San Antonio helping more than 1,000 residents
of San Pedro City Laguna. Aside from these, one of the most significant CSR
Activity P.A. Properties has done is their donation of a 1-hectare property to
the City Government of Cabuyao in Laguna. With its main building named after
P.A. Properties founder, Pelagio Alvarez, the 150 in-patient hospital offers
complete hospital services, from emergency medicine to intensive care. During
the Enhanced Community Quarantine, the hospital was utilized as an isolation
facility for COVID-19 patients from Cabuyao and nearby towns.
P.A. Properties remains solid with
its stakeholders despite this year’s major challenges. “We continue to plan for
2021. We need to carry on with our plans so that we can continue with the
business and meet the needs of our stakeholders as well.” President Jonathan Lu
said. Now, P.A. Properties embarks on the next phase of its home building
journey with renewed vigor – its resilience and innovation further honed by the
challenges of 2020.
Two P.A. Properties communities situated in the bustling cities of Calamba, Laguna and Lipa, Batangas, namely St. Joseph Homes Calamba and NuVista Homes Lipa has its prime model unit “Marya”. It is a lofted house with a regular floor area of 32sqm and 36sqm of lot area (54sqm in corner lot).
What makes Marya uniquely beautiful is the house structure itself. It definitely shines from the rest of P.A. Properties’ model houses. Here are some captivating reasons why you should get a Marya today:
1. Open space is open living
Lofted unit is an open space with enough room for all your necessities and at the same time a perfect place to create a nook of your own. Having Marya can give you an opportunity of an open living – where you can safely relax on your couch while watching your kids or loved ones. Through this, living here can make you and your family more bonded and fun.
2. A world of aesthetics and creativity
Have you ever imagined living in the same feel of house from your favorite K-dramas? Then you’ll know exactly what aesthetic and feels to go through when you get your new keys of your own Marya. With its generous space and perfect for open living as we mentioned on the first reason – Marya can give you a blank canvas for all your creative ideas.
In Marya’s space saving unit, you can try unique wall finishes and innovative furnishings, like staircase cabinets, pull up bookshelf cabinet or a sofabed that will never go out of style.
Consume less electricity during the day by opening your windows and allowing the natural light to enter your home. Given Marya’s floor plan, high ceiling and vast wall spaces, it is more likely to reduce the light bulbs in your home. Share the lights with all the parts of your house with these resources-saving.
Whether you are a young professional or a starting or growing family – Marya is definitely for you. The best investment where you can shelter your worries and fears, and a home that is accessible to your needs.
This October, stay tuned as we celebrate this month with surprises and huge discounts for St. Joseph Homes Calamba Phase 2 & Nuvista Homes Lipa – the perfect community where you can experience tranquil living.
About P.A. Properties:
Through the years, Laguna-based P.A. Alvarez Properties and Development Corporation (P.A. Properties) has established itself a name in the competitive Philippine real estate industry by enabling the public to have their dream homes at affordable rates and payment schemes.
Having built more than 27,000 housing units in Laguna, Batangas, Bulacan, Cavite, Pampanga, and Metro Manila, the company continues to embark on strategic expansion efforts to further build 20 additional housing communities in the next five years to help ease the more than 6 million housing backlog in the Philippines while contributing to the growth of the economy as well.